My Competitors get Dragons’ Den Funding

Half way through discussing my online takeaway idea with a friend, what should show up on Dragons' Den, but two guys with a different online menu idea! We couldn't believe it! hungryhouse.co.uk are similar to just-eat.co.uk and succeeding in getting £100,000 of funding from the Dragons in exchange for 50% of their company (although with the potential to earn back 20% if they hit their targets). Good for them. It will be interesting to see how they get on versus their (relatively more experienced) Danish competitors.

The entrepreneurs came out with a few interesting stats about the UK takeaway market:

• Worth £1.2B in 2004
• Growing at approx 6% per annum
• Average orders are about £15